Business Contacts Privacy Policy



Last Updated: January 1, 2023 

This California Business Contacts Privacy Policy (“CA Business Contacts Privacy Policy”) notifies you about Califia Farms’ (“Califia,” “we,” or “us”) privacy practices, including how we collect, use, and disclose information about you in connection with your business engagement and when you otherwise interact with us.

This CA Business Contacts Privacy Policy sets forth our privacy practices as required by the California Consumer Privacy Act of 2018 (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”). The CA Business Contacts Privacy Policy applies only to individuals residing in the State of California who are considered “Consumers” under the CCPA and from whom we collect “personal information” as described in the CCPA. We provide you this notice because, under the CCPA, California Residents who are business contacts of our vendors, contractors, providers, and others with whom we conduct business operations  (Personnel” or “you”) qualify as Consumers.  

If you are a California employee, employee applicant, or contractor of Califia please refer to our California Applicant and Personnel Privacy Policy for a description of our privacy practices in that context. 

We may change this CA Business Contacts Privacy Policy from time to time. If we make material changes, we will notify you by revising the date at the top of this CA Business Contacts Privacy Policy and, in some cases, we may provide you with additional notice (such as sending you a notification). We encourage you to review the CA Business Contacts Privacy Policy often to stay informed about our information practices and the choices available to you. 


Applicability of Other Policies

Collection of Information

Use of Information

Disclosures of Information

Sales and Sharing of Personal

Your Privacy Rights and Choices

Contact Us 


This Policy does not cover our processing of personal information collected from you as a Califia customer or a visitor of our websites outside the scope of our business relationship. To learn more about Califia’s privacy practices in these cases, please read our online Privacy Policy.  


We may collect personal information from you in a variety of different situations, including but not limited to, through the mail and/or over the telephone. More specifically, in the preceding 12 months, we have collected the following categories of personal information from California business contacts, which will depend on the particular business purpose for which we collect it:


Categories of Personal

Examples of Personal
Information Collected


A real name, alias, postal address, unique
personal identifier, Internet Protocol address, email address, account name,
Social Security number, driver’s license number, passport number, or other
similar identifiers.

California Customer Records.

A name, signature, Social Security number,
or, address, telephone number, passport number, driver’s license or state
identification card number, D&B report information, education,
employment, employment history, bank account information, trade references,
or any other financial information.

Protected classification characteristics
under California or federal law.

Age, race, national origin, sex (including
gender, gender identity, gender expression, pregnancy or childbirth and
related medical conditions), or information relating to veteran or military

Commercial information.

Purchasing or consuming histories or

Internet or other similar network activity.

Browsing history, search history.

Sensory data.

Audio information (such as call

Professional or employment-related

Current employer, job title.


Califia obtains the categories of personal information listed above from the following categories of sources:

  • Directly from you. For example, from forms or surveys you complete or services we provide you, or when you communicate with us about our ongoing business relationship.
  • Indirectly from you. For example, from information your computer or mobile device transmits when interacting with our emails, among other things.
  • Third parties. For example, third party partners and other vendor contacts may give us information about you.


When you engage with us as a business contact, we use or disclose your personal information for the following business purposes:

  • Fulfill or meet the purpose for which you provided the information. If we seek to or do engage you as a vendor, contractor, provider, or other business relation, we use your information to communicate about our potential, current, or former business relationship;
  • Verify your information and complete your reference and/or background checks (where applicable);
  • Create, maintain, customize, and secure your information or account with us;
  • Process your requests or transactions and prevent transactional fraud;
  • Provide you with support and respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses;
  • Help maintain the safety, security, and integrity of our systems, services, databases, other technology assets, and business;
  • Enable processing for legitimate business interests and internal uses that are reasonably aligned with the expectations of business contacts;
  • Cooperate with law enforcement investigations and comply with applicable laws, regulations, legal processes, and governmental requests;
  • Send you technical notices, security alerts, support messages, and other transactional or relationship messages;
  • Detect, investigate, and help prevent security incidents and other malicious, deceptive, fraudulent, or illegal activity and help protect the rights and property of Califia and others; E
  • valuate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Califia’s assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Califia about our Consumers is among the assets transferred;
  • Comply with our legal and financial obligations;
  • Create de-identified, anonymized, or aggregated information; and
  • Carry out any other purpose described to you at the time the information was collected.
  • Provide information to external parties such as auditors, regulators, etc. for the purpose of compliance matters


In the preceding 12 months, we have disclosed the following categories of personal information for business purposes to the following categories of recipients:


of Personal Information

of Recipients



Service providers, Accounting
and Tax Service Providers, Legal Service Providers, IT and Security

California Customer Records.

Accounting and Tax Service Providers.

Protected classification characteristics under California
or federal law.

Accounting and Tax Service

Commercial information.

Accounting and Tax Service
Providers, Legal Service Providers, IT and Security Service Providers.

Internet or other electronic network activity.

IT and Security Service

Sensory data.

IT and Security Service Providers.

Professional or employment-related information.

Accounting and Tax Service Providers,
Legal Service Providers, IT and Security Service Providers.


We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you. We will not retain your personal information for longer than is reasonably necessary to carry out the purposes we disclose in this CA Business Contacts Privacy Policy. 


California law requires that we provide transparency about personal information we “sell” or “share.” “Sale,” for the purposes of the CCPA, broadly means scenarios in which we have disclosed personal information with partners in exchange for valuable consideration, while “sharing” means we have disclosed information to a third party for cross-context behavioral advertising. In the preceding twelve (12) months, Califia has not sold or shared your personal information. 


Subject to certain limitations, you have the right to (1) request to know more about the categories and specific pieces of personal information we collect, use, and disclose, (2) request correction of your personal information, (3) request deletion of your personal information, and (4) not be discriminated against for exercising these rights. You may make these requests by calling (844) 237-4779 or sending an email to We will verify your request by asking you to provide information related to your recent interactions with us. 

If we receive your request from an authorized agent and they do not provide a valid power of attorney, we may ask the authorized agent to provide proof that you gave the agent signed permission to submit the request to exercise rights on your behalf. In the absence of a valid power of attorney, we may also require you to verify your own identity directly with us or confirm to us that you otherwise provided the authorized agent permission to submit the request. If you are an authorized agent seeking to make a request, please email us at 


If you have any questions about this Policy, please email us at